BIGContacts Editorial Team

Whenever I work with teams on their CRM challenges, I hear the same things. Customer data lives in too many places, everyone is switching between multiple systems, forecasting isn’t as reliable as it should be, and teams are expected to respond faster with fewer resources. I know how frustrating that can feel because these issues...

Remember the last time you were actually surprised by a delightful experience from a customer service team? Maybe you ordered your favorite pizza online, only to find the restaurant didn’t have it in stock anymore. Instead of issuing a refund, the customer care representative had the pizza delivered right to your doorstep from another location....

There is a simple resource we’d all love to have more of: time. Especially in business environments, it’s a precious commodity that can be a difference maker in making sure that you can run your business, attract customers, and keep your employees engaged.

As a small business owner or manager, you only have limited funds available to market your products. And too often, small businesses like yours choose to invest in more immediate promotional opportunities, thinking that they are better served to get the word out about a current promotion or new product than spending it on something...