Startups don’t fail because they lack ideas — they fail because they can’t manage momentum. I’ve built, scaled, and advised enough startups to know one thing: It’s not the best idea that wins — it’s the best execution. If you’re pitching investors, building a product, and chasing early customers, you can’t afford to lose leads...
Sales teams with a tight budget and a small team need a simple CRM system to convert cold leads to closed conversions. While you may think spreadsheets are your best companion in the process, the reality is slightly different.
“The key is to set realistic customer expectations and then not just to meet them, but to exceed them – preferably in unexpected and helpful ways.” – Richard Branson