Recent Articles

The CRM Process: 5 Effective Steps  

You work long and hard to find the perfect CRM tool for your business.  After countless hours and much deliberation, you find the right tool … but your customer relationships still don’t stand the test of time.
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SugarCRM Vs. Salesforce: Which CRM Software is Best for You?

When you start your search for the best CRM software for your business, the two most popular names that pop up are SugarCRM and Salesforce CRM platforms. However, since both CRM systems have advanced features, competitive pricing plans, and are intuitive, choosing between the two is indeed a challenging task. The best way to decide...
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8 Practical Ways to Manage Customer Data

Marketing experts often speak about the value of customer data in creating personalized experiences.  With the right data up your sleeves, it’s possible to anticipate customer needs, identify the channels they love the most, and take them up the loyalty ladder. 
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10 Innovative CRM Trends in 2024

Over the years, the Customer Relationship Management System has evolved beyond a simple contact management tool. We have moved further to a new decade where the key trends have taken new turns to accelerate the growth of the industry. Indeed, it is at the forefront of innovation! The competitive software system offers the best-in-class customer...
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What is Lead Management in CRM?

Every business needs access to high-quality leads to sustain. While all enterprises focus on lead generation, many of them tend to overlook how these leads are handled once they are acquired.
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