{"id":29423,"date":"2022-03-17T11:52:55","date_gmt":"2022-03-17T11:52:55","guid":{"rendered":"https:\/\/www.bigcontacts.com\/?p=29423"},"modified":"2025-10-09T07:20:25","modified_gmt":"2025-10-09T07:20:25","slug":"mailchimp-crm-integration","status":"publish","type":"post","link":"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/","title":{"rendered":"7 Best CRM Platforms That Integrate With Mailchimp"},"content":{"rendered":"<p><b><i>Automation is the key to a seamless customer experience. <\/i><\/b><\/p>\n<p style=\"text-align: right;\"><i>\u2013 Paul Roetzer<\/i><\/p>\n<p><!--more--><\/p>\n<p>Do you find yourself wasting hours manually updating data between Mailchimp and your CRM? I\u2019ve been there too. The constant back and forth eats into your productivity, and honestly, it\u2019s frustrating to see missed opportunities simply because your tools don\u2019t talk to each other.<\/p>\n<p>Thankfully, there&#8217;s a solution: <b>Mailchimp Integration.<\/b><\/p>\n<p>By connecting Mailchimp with a top-tier CRM, you can automate tasks, manage email campaigns and customer data, and ultimately, drive better results. In this guide, I&#8217;ll break down the 7 best CRM tools that integrate with Mailchimp, helping you manage your workflow and scale your business.<\/p>\n<p>If you&#8217;re new to CRM and curious about its importance for Small &amp; Medium Businesses, <strong>check out this quick video:<\/strong><\/p>\n<div style=\"position: relative; height: 0; overflow: hidden; padding-bottom: 56.25%; \/* 16\/9 ratio *\/ border-style: none;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/e9fBRxM3F9E\"><\/iframe><\/div>\n<h2><span class=\"ez-toc-section\" id=\"Why_Should_You_Integrate_Mailchimp_With_a_CRM\"><\/span>Why Should You Integrate Mailchimp With a CRM<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Mailchimp is a powerful marketing tool that helps you craft, execute, and automate campaigns to attract leads and keep customers engaged. It\u2019s primarily designed for designing marketing strategies, nurturing leads, and enhancing customer retention.<\/p>\n<p><b>For instance, the average open rate for Mailchimp emails in the software and web application industry is <\/b><a href=\"https:\/\/mailchimp.com\/resources\/email-marketing-benchmarks\/\" target=\"_blank\" rel=\"noopener\"><b>21.29%<\/b><\/a><b>, with a click rate of 2.45%.<\/b><\/p>\n<p>While Mailchimp offers basic CRM capabilities for small businesses, managing growing prospect lists can quickly become overwhelming. Integrating Mailchimp with a dedicated CRM helps keep contact data organized, streamlines sales and marketing efforts, and enhances customer support processes.<\/p>\n<p>This integration bridges the gap between lead generation and lead management, ensuring your team can work efficiently while focusing on building strong customer relationships.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"The_Benefits_of_Mailchimp_CRM_Integration\"><\/span>The Benefits of Mailchimp CRM Integration<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Keeping data synchronized between Mailchimp and CRM offers an abundance of opportunities for you to improve your outreach. However, if you are still on the fence about integrating your Mailchimp account with a powerful CRM system, here are some of the most significant benefits that await you:<\/p>\n<h3>1. Schedule &amp; Manage Campaigns<\/h3>\n<p>Get complete control over your marketing campaigns by combining the capabilities of CRM and Mailchimp. This provides you with a centralized platform for keeping track of all marketing activities. You can schedule, execute, and manage all marketing campaigns without switching between multiple applications. All the data is located in one place and synchronized instantly, helping you stay updated at all times.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-36079 aligncenter\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/schedule-manage-contacts-in-bigcontacts-crm.png\" alt=\"schedule-manage-contacts-in-bigcontacts-crm\" width=\"1200\" height=\"373\"><\/p>\n<h3>2. Enhance Targeting<\/h3>\n<p>It becomes easier to drive more meaningful conversations with prospects and customers, with all essential data centrally located. Mailchimp CRM integration presents the opportunity to enhance the personalization of your outreach efforts. The marketing emails can be optimized according to the likes, demographics, preferences, and pain points of your target audience.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-36080 aligncenter\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/enhance-targeting-in-crm.png\" alt=\"enhance-targeting-in-crm\" width=\"1200\" height=\"413\"><\/p>\n<h3>3. Automate Repetitive Activities<\/h3>\n<p>A key feature of CRM is that it helps automate administrative tasks, freeing up more time for critical business activities. The integration of Mailchimp and CRM can enable you to craft automated campaigns that deliver content to contacts based on their preferences at the right time. Automation not only saves time but also reduces costs, eliminates errors, and helps increase overall productivity.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-36081\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/automate-repititive-activities.png\" alt=\"automate-repititive-activities\" width=\"1200\" height=\"453\"><\/p>\n<h3>4. Leverage Data Analytics<\/h3>\n<p>CRM offers robust reporting and analytics capabilities, making it easy to track the performance of every marketing campaign. It helps you analyze how well your marketing emails are doing with the audience. The insights offered by the CRM system can be leveraged to improve upcoming campaigns. Stay on top of every campaign and monitor how your contacts interact with your emails with enhanced visibility into business data. Track open and click-through rates, and identify areas where your campaigns require improvement.<\/p>\n<div style=\"width: 1120px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-29423-1\" width=\"1120\" height=\"698\" loop autoplay preload=\"auto\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/data-analytics-in-crm.mp4?_=1\" \/><a href=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/data-analytics-in-crm.mp4\">https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/data-analytics-in-crm.mp4<\/a><\/video><\/div>\n<h2><span class=\"ez-toc-section\" id=\"A_Quick_Look_at_the_Best_Mailchimp_CRM_Integrations\"><\/span>A Quick Look at the Best Mailchimp CRM Integrations<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>To compile this list, I have assessed each tool&#8217;s ease of use and scalability, ensuring they meet the diverse needs of consultants. My evaluation includes my personal experiences, insights from reputable reviews, and feedback from industry peers.<\/p>\n\n<table id=\"tablepress-147\" class=\"tablepress tablepress-id-147\">\n<thead>\n<tr class=\"row-1 odd\">\n\t<th class=\"column-1\">CRM<\/th><th class=\"column-2\">Best For<\/th><th class=\"column-3\">Pricing<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-hover\">\n<tr class=\"row-2 even\">\n\t<td class=\"column-1\"><a href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/#BIGContacts\">BIGContacts<\/a><\/td><td class=\"column-2\">Contact Management &amp; Email Marketing<\/td><td class=\"column-3\">Forever free for small teams. Paid plan starts at $9.99\/month<\/td>\n<\/tr>\n<tr class=\"row-3 odd\">\n\t<td class=\"column-1\"><a href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/#HubSpot\">HubSpot<\/a><\/td><td class=\"column-2\">Centralizing Sales, Marketing, &amp; Support Operations<\/td><td class=\"column-3\">Starts at $15\/user\/month.<\/td>\n<\/tr>\n<tr class=\"row-4 even\">\n\t<td class=\"column-1\"><a href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/#Zoho CRM\">Zoho CRM<\/a><\/td><td class=\"column-2\">Omnichannel Engagement<\/td><td class=\"column-3\">Starts at $15.3\/user\/month.<\/td>\n<\/tr>\n<tr class=\"row-5 odd\">\n\t<td class=\"column-1\"><a href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/#Pipedrive\">Pipedrive<\/a><\/td><td class=\"column-2\">Sales-Focused Teams<\/td><td class=\"column-3\">Starts at $14\/user\/month<\/td>\n<\/tr>\n<tr class=\"row-6 even\">\n\t<td class=\"column-1\"><a href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/#Freshsales\">Freshsales<\/a><\/td><td class=\"column-2\">Deal Management<\/td><td class=\"column-3\">Starts at $10.6\/user\/month<\/td>\n<\/tr>\n<tr class=\"row-7 odd\">\n\t<td class=\"column-1\"><a href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/#Salesforce\">Salesforce<\/a><\/td><td class=\"column-2\">Large and Complex Sales Organizations<\/td><td class=\"column-3\">Custom pricing<\/td>\n<\/tr>\n<tr class=\"row-8 even\">\n\t<td class=\"column-1\"><a href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/#EngageBay\">EngageBay<\/a><\/td><td class=\"column-2\">Marketing Automation<\/td><td class=\"column-3\">Starts at $12.9\/user\/month<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-147 from cache -->\n<h2><span class=\"ez-toc-section\" id=\"7_Best_MailChimp_CRM_Integrations\"><\/span>7 Best MailChimp CRM Integrations<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>As we know, Mailchimp is the best tool for marketing automation. Here are our 7 top picks for CRM tools that seamlessly synchronize with Mailchimp.<\/p>\n<h3 id=\"BIGContacts\">1. BIGContacts \u2013 Best for Contact Management &amp; Email Marketing for Startups &amp; Small &amp; Medium Businesses<\/h3>\n<div style=\"position: relative; height: 0; overflow: hidden; padding-bottom: 56.25%; \/* 16\/9 ratio *\/ border-style: none;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/ssnCG-dTX0c\"><\/iframe><\/div>\n<div class=\"banner-btn newuishow \" style=\"text-align: center;\"><a class=\"round_btn try-btn\" href=\"\/\">Get Started Free<\/a><a class=\"getademobtn\" href=\"https:\/\/www.bigcontacts.com\/signup\/?demo\">Get a Demo<\/a><\/div>\n<p><a href=\"https:\/\/www.bigcontacts.com\/\" target=\"_blank\" rel=\"noopener\">BIGContacts<\/a>&nbsp;is an easy-to-use CRM that offers a fully-functional integration with Mailchimp, allowing you to enhance and personalize your marketing endeavors. It is one of the best CRM with email marketing, task management, sales pipeline tracking, and <a href=\"https:\/\/www.bigcontacts.com\/blog\/what-is-contact-management\/\" target=\"_blank\" rel=\"noopener\">contact management<\/a>&nbsp;capabilities. The reporting and analytics features of the application make it easy to analyze the performance of marketing campaigns and identify areas of improvement. Moreover, the tool helps drive meaningful and personalized interactions with prospects and customers.<\/p>\n<h4>What You\u2019ll Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Intelligent <a href=\"https:\/\/www.bigcontacts.com\/blog\/email-drip-campaign\/\" target=\"_blank\" rel=\"noopener\">drip email<\/a> campaigns that adjust automatically based on the position and activities of prospects<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Recurring task automation to set activity reminders to improve productivity<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Pipeline tracking to make it easy to visualize and manage all available sales opportunities<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Detailed contact profiles that store the most relevant information with <a href=\"https:\/\/support.bigcontacts.com\/add-custom-fields-to-a-contact-record\" target=\"_blank\" rel=\"noopener\">custom fields<\/a><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Awesome human support 24\/7 via phone, chat, and knowledge base<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">The interface is user-friendly and helps in navigating easily<\/li>\n<\/ol>\n<h4>What You May Not Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">No downloadable or on-premise version<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">No dedicated account manager for the free plan, unlike the paid<\/li>\n<\/ol>\n<h4>Pricing:<\/h4>\n<ol>\n<li>Forever free for small teams. Paid starts at&nbsp;<a href=\"https:\/\/www.bigcontacts.com\/pricing\/\" target=\"_blank\" rel=\"noopener\">$9.99\/month.<\/a><\/li>\n<\/ol>\n<h3 id=\"HubSpot\">2. HubSpot &#8211; Best for Centralizing Sales, Marketing, &amp; Support Operations<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-35830\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2024\/12\/Hubspot.png\" alt=\"crm-hubspot-software\" width=\"1500\" height=\"849\"><\/p>\n<p style=\"text-align: center;\"><b>Image Source: <\/b>Hubspot<\/p>\n<p><a href=\"https:\/\/www.hubspot.com\/products\/crm\" target=\"_blank\" rel=\"noopener\">HubSpot<\/a>&nbsp;can be integrated with Mailchimp for improving marketing outcomes. The detailed contact profiles provide all the context you need to craft engaging marketing campaigns. The tool can be used to organize and manage deals effectively. HubSpot and Mailchimp integration can help automate marketing campaigns and share bulk emails with segmented customer lists. Moreover, the tool enhances organizational productivity by managing tasks and generating reminders.<\/p>\n<h4>What You\u2019ll Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Forms and landing pages to generate more leads for your business<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Visual workflow builder to automate repetitive marketing tasks, such as lead nurturing email sequences, internal notifications, and data updates<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Social media management to schedule and publish content across multiple social media platforms directly from HubSpot<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Sales pipeline management to track deals and opportunities from initial contact to close and leverage AI-powered insights to prioritize sales activities and improve win rates<\/li>\n<\/ol>\n<h4>What You May Not Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">While HubSpot provides a variety of templates for emails, landing pages, etc., the extent of customization might be restrictive<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Exporting or migrating your data can be complex and time-consuming<\/li>\n<\/ol>\n<h4>Pricing:<\/h4>\n<ol>\n<li>Starts at $15\/user\/month.<\/li>\n<\/ol>\n<h3 id=\"Zoho CRM\">3. Zoho CRM &#8211; Best for Omnichannel Engagement<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-35963\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2024\/05\/zoho-crm-software.png\" alt=\"zoho-crm-software-best-for-omnichannel-engagement\" width=\"1179\" height=\"604\"><\/p>\n<p style=\"text-align: center;\"><b>Image Source: <\/b>Zoho CRM<\/p>\n<p><a href=\"https:\/\/www.zoho.com\/en-in\/crm\/\" target=\"_blank\" rel=\"noopener\">Zoho CRM<\/a> is a simple yet effective tool for managing customer interactions across multiple channels. Along with streamlining your customer engagement, it can score and prioritize leads so your time and resources are utilized efficiently. The CRM tool offers contact management, sales forecasting, and marketing automation capabilities. These features make Zoho CRM integration with Mailchimp highly functional. Furthermore, the AI assistant can provide you with intelligent recommendations and relevant suggestions to enhance your business offerings.<\/p>\n<h4>What You\u2019ll Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">AI-powered insights to optimize your business processes<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Workflow automation to empower your team to be more productive and efficient<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Real-time notifications for customer actions<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">AI-powered Zia assistant for lead scoring and forecasting, helping prioritize leads and predict sales outcomes accurately<\/li>\n<\/ol>\n<h4>What You May Not Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Complex setup process, especially for advanced customizations<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Customer support is sometimes slow to resolve issues<\/li>\n<\/ol>\n<h4>Pricing:<\/h4>\n<ol>\n<li>Starts at $15.3\/user\/month.<\/li>\n<\/ol>\n<h3 id=\"Pipedrive\">4. Pipedrive &#8211; Best for Sales-Focused Teams<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-35104\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2023\/12\/Pipedrive-CRM.png\" alt=\"pipedrive-best-crm-for-sales-pipeline-management\" width=\"900\" height=\"573\"><\/p>\n<p style=\"text-align: center;\"><b>Image Source: <\/b>Pipedrive<\/p>\n<p><a href=\"https:\/\/www.pipedrive.com\/en\/gettingstarted?&amp;utm_source=google&amp;utm_medium=cpc&amp;utm_campaign=MK-IN_LG-EN_OB-CONV_YR-AO_QR-AO_CN-Brand_CH-SEA_PM-GADS_CT-BRD_SG-PROSP_JN-None&amp;utm_content=AG-Core_PB-Google_CF-TXTAD_PF-TEXT&amp;utm_term=pipedrive&amp;cid=394749017&amp;aid=23924152097&amp;tid=kwd-35635346868&amp;gad_source=1&amp;gclid=CjwKCAiA34S7BhAtEiwACZzv4YU4EoHJdDGqDsNM_69BBVCpGZYlqXQ-z4Z5ecMpKQlEH7LbfchZxRoCdp4QAvD_BwE&amp;gclsrc=aw.ds\" target=\"_blank\" rel=\"noopener\">Pipedrive<\/a>&nbsp;Mailchimp integration can enhance your lead generation and nurturing processes. The sales CRM tool enables you to pool all leads in one place and manage them effortlessly. Pipedrive can be used to set up sales pipelines with custom stages. These pipelines can be used to track all the essential details for deals and identify which leads require more attention. The tool also enables you to set up automated actions that enhance the overall effectiveness of the sales process.<\/p>\n<h4>What You\u2019ll Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Custom sales pipelines to store and manage leads<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">User-friendly drag-and-drop interface to organize tasks and manage workflows effortlessly<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Automated follow-up reminders to ensure you stay on top of deals, helping prevent missed opportunities<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Detailed activity logging to capture every interaction, ensuring that all communications are well-documented<\/li>\n<\/ol>\n<h4>What You May Not Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Basic features are missing from lower-tier plans<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Some users find the reporting features less comprehensive than other CRMs<\/li>\n<\/ol>\n<h4>Pricing:<\/h4>\n<ol>\n<li>Starts at $14\/user\/month.<\/li>\n<\/ol>\n<h3 id=\"Freshsales\">5. Freshsales &#8211; Best for Deal Management<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-36082\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/freshsales-1.png\" alt=\"freshsales\" width=\"1200\" height=\"656\"><\/p>\n<p style=\"text-align: center;\"><b>Image Source: <\/b>Freshworks<\/p>\n<p><a href=\"https:\/\/www.freshworks.com\/crm\/sales\/\" target=\"_blank\" rel=\"noopener\">Freshsales<\/a>&nbsp;is an AI-powered CRM for Mailchimp that can foster team collaboration and strengthen customer relationships. It enables you to connect with your customers with their most preferred channel, further improving satisfaction. Freshsales also offers extensive customization options. These include custom fields, stages, modules, activities, and roles. The CRM tool can be used to automate routine activities, make data-driven decisions and deliver tailored solutions to customers.<\/p>\n<h4>What You\u2019ll Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">AI-powered insights to help prioritize and close deals efficiently<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Role-based user permissions to ensure secure access and better control over sensitive data<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Ticket routing to manage support by automatically assigning queries to the right team members<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Workflow automation to reduce manual tasks, saving time and improving overall productivity<\/li>\n<\/ol>\n<h4>What You May Not Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Customer support response times could be faster, which might delay resolving urgent issues<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Advanced customization options are limited, which may restrict tailoring the tool to specific needs<\/li>\n<\/ol>\n<h4>Pricing:<\/h4>\n<ol>\n<li>Starts at $10.6\/user\/month<\/li>\n<\/ol>\n<h3 id=\"Salesforce\">6. Salesforce &#8211; Best for Large and Complex Sales Organizations<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-35100\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2023\/12\/Salesforce-1.png\" alt=\"salesforce-best-sales-engagement-software\" width=\"1506\" height=\"904\"><\/p>\n<p style=\"text-align: center;\"><b>Image Source: <\/b>Salesforce Admins<\/p>\n<p><a href=\"https:\/\/www.salesforce.com\/in\/?ir=1\" target=\"_blank\" rel=\"noopener\">Salesforce<\/a> ranks high in the list of Mailchimp CRM integrations. This CRM tool can significantly transform your marketing efforts. With its advanced features, such as business intelligence and automation, Salesforce can have a positive impact on your bottom line. It keeps all your business data in one place, helping you be more productive. The tool also offers AI-based recommendations, helping you make better decisions for your organization.<\/p>\n<h4>What You\u2019ll Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Comprehensive lead tracking with real-time updates for better pipeline visibility<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Workflow automation for streamlining repetitive tasks and improving efficiency<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Detailed contact management with interaction history for building stronger relationships<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Built-in collaboration tools to align sales and marketing teams effectively<\/li>\n<\/ol>\n<h4>What You May Not Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Some users reported occasional performance lags with large datasets.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Frequent updates sometimes disrupt workflows or require reconfiguration<\/li>\n<\/ol>\n<h4>Pricing:<\/h4>\n<ol>\n<li>Custom pricing<\/li>\n<\/ol>\n<h3 id=\"EngageBay\">7. EngageBay &#8211; Best for Marketing Automation<\/h3>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-35662\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2023\/11\/engagebay.png\" alt=\"engagebay-software\" width=\"1200\" height=\"723\"><\/p>\n<p style=\"text-align: center;\"><b>Image Source: <\/b>EngageBay<\/p>\n<p><a href=\"https:\/\/www.engagebay.com\/\" target=\"_blank\" rel=\"noopener\">EngageBay<\/a>&nbsp;is a popular choice for businesses that need an all-in-one CRM that brings sales, marketing, and support together. It improves contact management and makes it easy to deliver more personalized support experiences. The tool also offers advanced automation capabilities to improve organizational efficiency and reduce errors. Moreover, the analytics features allow you to stay on top of your customer engagement and team performance at all times.<\/p>\n<h4>What You\u2019ll Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">The ability to automate email sequences to improve follow-ups<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Lead scoring feature to focus more on high-value prospects<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Ability to create responsive landing pages and monitor their performance<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Offers a suite of email marketing features, including email templates, drip campaigns, and A\/B testing<\/li>\n<\/ol>\n<h4>What You May Not Like:<\/h4>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">The mobile application is functional but doesn&#8217;t offer the full range of features available on the desktop version<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">While the basic interface is user-friendly, mastering some of the more complex features may require time and training<\/li>\n<\/ol>\n<h4>Pricing:<\/h4>\n<ol>\n<li>Starts at $12.9\/user\/month<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"Evaluation_Criteria_for_the_Best_CRM_Tools_for_Mailchimp_Integration\"><\/span>Evaluation Criteria for the Best CRM Tools for Mailchimp Integration<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Before we list the <strong>7 top CRM Mailchimp integrations<\/strong>, here are the selection parameters used to collate the list:<\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Pricing: <\/b>Affordability is a crucial factor for finding the right <a href=\"https:\/\/www.bigcontacts.com\/blog\/what-is-crm\/\" target=\"_blank\" rel=\"noopener\">CRM <\/a>application. We have included tools that offer high value for money and are budget-friendly.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Scalability:<\/b> Every growing enterprise needs a scalable tool capable of keeping up with the changing business needs. Therefore, this list contains highly scalable tools that can grow with your business.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>User Reviews:<\/b> We have considered user reviews from credible platforms such as G2 and Capterra to find the most effective tools for your business.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Features: <\/b>We have taken various essential factors into account for finding effective CRM Mailchimp integrations. These include automation capabilities, contact management, customer segmentation, reporting &amp; analytics, mobile access, etc.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><b>Ease of use: <\/b>One of the most crucial factors for choosing a CRM tool is usability. We have only included simple and easy-to-use applications that do not add to your burden and can get things done effortlessly.<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"Why_BIGContacts_Is_the_Best_CRM_for_Mailchimp\"><\/span>Why BIGContacts Is the Best CRM for Mailchimp<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Managing email campaigns is a breeze when you have the right tools working together. BIGContacts pairs perfectly with Mailchimp, making it an unbeatable CRM for your marketing needs. Here&#8217;s why:<\/p>\n<h3>1. Seamless Mailchimp Integration<\/h3>\n<p>BIGContacts offers a Mailchimp Integration CRM platform that simplifies your marketing efforts. You can sync contact data automatically between the two platforms, ensuring your email campaigns always target the right audience. It eliminates the hassle of manual updates and keeps your marketing consistent, efficient, and error-free.<\/p>\n<div style=\"width: 614px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-29423-2\" width=\"614\" height=\"460\" loop autoplay preload=\"auto\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/seamless-mailchimp-integration.mp4?_=2\" \/><a href=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/seamless-mailchimp-integration.mp4\">https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/seamless-mailchimp-integration.mp4<\/a><\/video><\/div>\n<h3>2. Centralized Contact Management<\/h3>\n<p>With BIGContacts, all your contact details are stored in one place, so you don\u2019t have to juggle multiple platforms. This means every email interaction via Mailchimp is logged directly into your CRM. It\u2019s like having a detailed history of your customer relationships at your fingertips, helping you craft better-targeted campaigns.<\/p>\n<div style=\"width: 626px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-29423-3\" width=\"626\" height=\"420\" loop autoplay preload=\"auto\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/centralized-contact-management.mp4?_=3\" \/><a href=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/centralized-contact-management.mp4\">https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/centralized-contact-management.mp4<\/a><\/video><\/div>\n<h3>3. Powerful Automation Features<\/h3>\n<p>BIGContacts doesn\u2019t just store data\u2014it works with you. You can <a href=\"https:\/\/www.bigcontacts.com\/task-tracking\/\" target=\"_blank\" rel=\"noopener\">automate tasks<\/a> like follow-ups, reminders, and even lead-nurturing campaigns. Pair this with Mailchimp Integration with BigContacts, and you have a marketing powerhouse. Think of it as having a personal assistant for your campaigns, ensuring no lead slips through the cracks.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-36083\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/crm-automation-features.png\" alt=\"crm-automation-features\" width=\"1003\" height=\"585\"><\/p>\n<h3>4. Insightful Reporting<\/h3>\n<p>Get&nbsp;<a href=\"https:\/\/www.bigcontacts.com\/reports\/\" target=\"_blank\" rel=\"noopener\">detailed reports<\/a> on your email campaigns and CRM data in one place. BIGContacts tracks performance metrics, helping you analyze what\u2019s working and where you can improve. With these insights, your Mailchimp campaigns can become smarter and more effective over time.<\/p>\n<div style=\"width: 1120px;\" class=\"wp-video\"><video class=\"wp-video-shortcode\" id=\"video-29423-4\" width=\"1120\" height=\"698\" loop autoplay preload=\"auto\" controls=\"controls\"><source type=\"video\/mp4\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/insightful-reporting-in-bigcontacts-crm.mp4?_=4\" \/><a href=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/insightful-reporting-in-bigcontacts-crm.mp4\">https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/insightful-reporting-in-bigcontacts-crm.mp4<\/a><\/video><\/div>\n<h3>5. Customizable for Your Business<\/h3>\n<p>Whether you&#8217;re a small business or scaling fast, BIGContacts adapts to your needs. Create custom fields, workflows, and reports that align with your business goals. This flexibility ensures you can tailor the integration to maximize its impact for your marketing strategy.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-36084\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/customizable-business-crm.png\" alt=\"customizable-business-crm\" width=\"1200\" height=\"373\"><\/p>\n<h2><span class=\"ez-toc-section\" id=\"How_to_Integrate_Mailchimp_CRM_With_BigContacts\"><\/span>How to Integrate Mailchimp CRM With BigContacts<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>Setting up a CRM with Mailchimp integration in BigContacts is a straightforward process that lets you seamlessly manage your marketing campaigns and contacts in one place. Follow these steps to get started:<\/p>\n<h3>Step 1: Log in to Your BigContacts Account<\/h3>\n<p>To begin, log in to your BigContacts account using your credentials. Once you\u2019re in, navigate to the dashboard. This is your central hub, where you can access all the tools and integrations BigContacts has to offer. Take a moment to familiarize yourself with the interface if it\u2019s your first time\u2014it\u2019s intuitive and easy to use.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-36085\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/uploads\/2022\/03\/how-to-setup-bigcontacts.png\" alt=\"how-to-setup-bigcontacts\" width=\"1850\" height=\"761\"><\/p>\n<h3>Step 2: Access the Integrations Section<\/h3>\n<p>In the dashboard, locate and click on the \u201cIntegrations\u201d tab. This section houses all the external tools that BigContacts can connect with, making it easy to extend its functionality. From here, search for Mailchimp in the list of available integrations. It\u2019s typically listed under marketing-related tools, so it\u2019s easy to spot.<\/p>\n<h3>Step 3: Connect Your Mailchimp Account<\/h3>\n<p>Click on the Mailchimp integration option, and you\u2019ll be prompted to sign in to your Mailchimp account. Enter your Mailchimp credentials and grant the necessary permissions. This step ensures that BigContacts can securely access your Mailchimp data, like contact lists and campaign details. Don\u2019t worry\u2014your data stays private and safe throughout the process.<\/p>\n<h3>Step 4: Set Up Sync Preferences<\/h3>\n<p>Once the accounts are linked, it\u2019s time to customize the integration. Choose your sync settings based on your needs:<\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Decide whether to use a one-way or two-way sync.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Select which data fields (e.g., name, email, phone number, or tags) you want to sync between the platforms.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Set the frequency of data updates to ensure your CRM and Mailchimp lists are always aligned.<\/li>\n<\/ol>\n<p>This customization ensures that your workflow is tailored to your business goals, making the integration truly effective.<\/p>\n<h3>Step 5: Test the Integration<\/h3>\n<p>Before diving in, it\u2019s important to test the integration to ensure everything is working as expected. Create a sample contact or campaign in either BigContacts or Mailchimp. Check if the data syncs correctly between the two platforms. If it does, congratulations\u2014you\u2019ve successfully integrated BigContacts with Mailchimp! If not, revisit the settings or contact support for assistance.<\/p>\n<h3>Step 6: Start Managing Contacts and Campaigns Effortlessly<\/h3>\n<p>Now that the integration is live, you can easily manage your email marketing campaigns and contacts from a single platform. Use BigContacts to track customer interactions, automate follow-ups, and analyze campaign performance, all while Mailchimp handles the email delivery. This integration saves you time and keeps your data organized.<\/p>\n<h2><span class=\"ez-toc-section\" id=\"Finding_the_Most_Suitable_Tool_for_Your_Business\"><\/span>Finding the Most Suitable Tool for Your Business<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p>The tools listed above are highly functional and efficient. However, Choosing a <strong>CRM for Mailchimp<\/strong> from the extensive list of options available can be overwhelming.<\/p>\n<p><strong>Here are some ways to make the selection process slightly easier for you:<\/strong><\/p>\n<ol>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Start with the end in mind. Know what objectives you wish to achieve with the tool.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Compare the top-rated solutions against your needs.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Include the end-users in the decision-making process.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Go through user reviews and ratings.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Use the free trial to test out the tool\u2019s functionality.<\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\">Focus on scalability and ease of use.<\/li>\n<\/ol>\n<h2><span class=\"ez-toc-section\" id=\"Enhance_Marketing_Endeavors_with_Mailchimp_CRM_Integration\"><\/span>Enhance Marketing Endeavors with Mailchimp CRM Integration<span class=\"ez-toc-section-end\"><\/span><\/h2>\n<p><b>Mailchimp CRM integration can help you significantly transform your customer engagement and grow your business.<\/b><\/p>\n<p>The <strong>7 tools<\/strong> listed in this blog are highly efficient and offer great value. The implementation of any of these tools can help you make the most out of your marketing efforts. However, to select the best tool out of these, keep your business\u2019s unique needs in mind. You must also pay attention to the tool\u2019s scalability and usability.<\/p>\n<p>If you require a comprehensive and functional tool that offers multiple fully-featured integrations, BIGContacts can be an excellent choice. It\u2019s uncomplicated, reliable, and effective. Furthermore, the tool offers powerful automation capabilities to help you get things done quickly.<\/p>\n<style>#sp-ea-36074 .spcollapsing { height: 0; overflow: hidden; transition-property: height;transition-duration: 300ms;}#sp-ea-36074{ position: relative; }#sp-ea-36074 .ea-card{ opacity: 0;}#eap-preloader-36074{ position: absolute; left: 0; top: 0; height: 100%;width: 100%; text-align: center;display: flex; align-items: center;justify-content: center;}.eap_section_title_36074 { color: #444 !important; margin-bottom:  30px !important; }#sp-ea-36074.sp-easy-accordion>.sp-ea-single {border: 1px solid rgba(226,226,226,0); }#sp-ea-36074.sp-easy-accordion>.sp-ea-single>.ea-header a {color: #444;}#sp-ea-36074.sp-easy-accordion>.sp-ea-single>.sp-collapse>.ea-body {background: #fff; color: #444;}#sp-ea-36074.sp-easy-accordion>.sp-ea-single {background: rgba(238,238,238,0);}#sp-ea-36074.sp-easy-accordion>.sp-ea-single>.ea-header a .ea-expand-icon.fa { float: left; color: #444;font-size: 16px;}<\/style><h2 class=\"eap_section_title eap_section_title_36074\"><span class=\"ez-toc-section\" id=\"Mailchimp_Integration_FAQs\"><\/span> Mailchimp Integration FAQs <span class=\"ez-toc-section-end\"><\/span><\/h2><div id=\"sp-ea-36074\" class=\"sp-ea-one sp-easy-accordion\" data-ex-icon=\"fa-angle-up\" data-col-icon=\"fa-angle-down\"  data-ea-active=\"ea-click\"  data-ea-mode=\"vertical\" data-preloader=\"1\" data-scroll-active-item=\"\" data-offset-to-scroll=\"0\"><div id=\"eap-preloader-36074\" class=\"accordion-preloader\"><img decoding=\"async\" src=\"https:\/\/www.bigcontacts.com\/blog\/wp-content\/plugins\/easy-accordion\/public\/assets\/ea_loader.svg\" alt=\"Loader image\"\/><\/div><div class=\"ea-card ea-expand sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse360740 href=\"javascript:void(0)\"  aria-expanded=\"true\"><i class=\"ea-expand-icon fa fa-angle-up\"><\/i> What are some essential features of a CRM tool for Mailchimp integration?<\/a><\/h3><div class=\"sp-collapse spcollapse collapsed show\" id=\"collapse360740\" data-parent=#sp-ea-36074><div class=\"ea-body\"><p>When choosing a CRM for Mailchimp integration, look for features like two-way contact syncing, automated data updates, and segmentation options for targeted campaigns. Reporting tools to track email performance and scheduling capabilities for follow-ups are also key. If you're wondering Mailchimp is a CRM, it\u2019s more of a marketing tool that works best with a dedicated CRM.<\/p>\n<\/div><\/div><\/div><div class=\"ea-card  sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse360741 href=\"javascript:void(0)\"  aria-expanded=\"false\"><i class=\"ea-expand-icon fa fa-angle-down\"><\/i> How do I know if Mailchimp CRM integration is helping my business?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse360741\" data-parent=#sp-ea-36074><div class=\"ea-body\"><p>You\u2019ll know the Mailchimp CRM integration is helping when you see smoother workflows and better results. Look for time saved on manual updates, improved targeting in campaigns, and higher engagement rates. If your marketing feels more efficient and customer interactions are more organized, that\u2019s a clear sign the integration is working for your business!<\/p>\n<\/div><\/div><\/div><div class=\"ea-card  sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse360742 href=\"javascript:void(0)\"  aria-expanded=\"false\"><i class=\"ea-expand-icon fa fa-angle-down\"><\/i> How does BIGContacts stand apart from other Mailchimp CRM integration options?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse360742\" data-parent=#sp-ea-36074><div class=\"ea-body\"><p>BIGContacts stands out from other Mailchimp CRM integration options by offering seamless two-way sync and customizable data mapping, so you always have updated and accurate contact information. Its easy setup, automation features, and centralized contact management save time and reduce manual effort. Plus, it\u2019s designed to grow with your business, making it a reliable long-term solution.<\/p>\n<\/div><\/div><\/div><div class=\"ea-card  sp-ea-single\"><h3 class=\"ea-header\"><a class=\"collapsed\" data-sptoggle=\"spcollapse\" data-sptarget=#collapse360743 href=\"javascript:void(0)\"  aria-expanded=\"false\"><i class=\"ea-expand-icon fa fa-angle-down\"><\/i> Can I use Mailchimp as a standalone CRM?<\/a><\/h3><div class=\"sp-collapse spcollapse \" id=\"collapse360743\" data-parent=#sp-ea-36074><div class=\"ea-body\"><p>Yes, you can use Mailchimp as a standalone CRM, but it\u2019s fairly basic. It\u2019s great for managing email campaigns and tracking customer interactions, but it lacks advanced features like <a href=\"https:\/\/www.bigcontacts.com\/sales-pipeline\/\" target=\"_blank\" rel=\"noopener\">sales pipelines<\/a> or task management. If you need more powerful CRM functionality, pairing Mailchimp with a dedicated CRM tool like BigContacts is a better choice.<\/p>\n<div style=\"position: relative; height: 0; overflow: hidden; padding-bottom: 56.25%; \/* 16\/9 ratio *\/ border-style: none;\"><iframe style=\"position: absolute; top: 0; left: 0; width: 100%; height: 100%;\" src=\"https:\/\/www.youtube-nocookie.com\/embed\/DWcXfbkvh9M\"><\/iframe><\/div>\n<\/div><\/div><\/div><script type=\"application\/ld+json\">\n\t{\n\t  \"@context\": \"https:\/\/schema.org\",\n\t  \"@type\": \"FAQPage\",\n\t  \"mainEntity\": [{\n\t\t\t\"@type\": \"Question\",\n\t\t\t\"name\": \"What are some essential features of a CRM tool for Mailchimp integration?\",\n\t\t\t\"acceptedAnswer\": {\n\t\t\t  \"@type\": \"Answer\",\n\t\t\t  \"text\": \"When choosing a CRM for Mailchimp integration, look for features like two-way contact syncing, automated data updates, and segmentation options for targeted campaigns. 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Explore 7 top tools to sync data, streamline workflows, and supercharge your marketing efforts.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.bigcontacts.com\/blog\/mailchimp-crm-integration\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Top 7 CRM Systems That Integrate With Mailchimp\" \/>\n<meta property=\"og:description\" content=\"Discover the best CRM that integrate with Mailchimp. 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