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What Is Proactive Customer Service and How to Implement It?

What Is Proactive Customer Service and How to Implement It?

Remember the last time you were actually surprised by a delightful experience from a customer service team?

Maybe you ordered your favorite pizza online, only to find the restaurant didn’t have it in stock anymore. Instead of issuing a refund, the customer care representative had the pizza delivered right to your doorstep from another location. Or perhaps you booked a hotel with your family, and since the hotel was not all packed, the customer relationship manager offered you a large suite with a great view so you could enjoy the vacation.

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